Reel As Dirt is the creation of ten-time Emmy®-winning filmmaker Greg Kohs, who has applied his inimitable storytelling to all of his branded content, commercial and feature film work.
Kohs, a member of the DGA, is a proud native of the Motor City and graduate of Notre Dame. He honed his signature “captured not contrived” storytelling aesthetic at NFL Films right out of college.
Kohs’ uniquely soulful and genuine style of visual storytelling has been brought to bear in award-winning commercials and branded content for international clients ranging from Google, Apple, Nike, Mastercard, Disney, EA Sports and Titleist, while collaborating with some of the top agencies like 72andSunny, Wieden+Kennedy, Mullen, Arnold, the Martin Agency, Y&R and many others.
Selected as an elite "Goose Person" by luxury brand, Canada Goose, Greg has an interest in projects with soul, and a particular passion for those of his subjects who doggedly pursue their own passions. He crafts these stories with an eye towards visually striking and honest imagery.
Greg’s feature films include Song Sung Blue, which the late Roger Ebert hailed as “Superb,” and the award-winning documentary The Great Alone, which chronicles the incredible comeback journey of cancer survivor and four-time Iditarod champion Lance Mackey. Kohs latest award-winning film, AlphaGo, premiered at the 2017 Tribeca Film Festival.
Kohs lives outside of Philadelphia with his wife and three children.